I have a pile of books to read and review next to my bathtub. The Go-Giver: A little story about a powerful business idea sat there for awhile, until I finally picked it up the other evening and started reading it. I was drawn in by the simple story, and got more and more encouraged by the premise as the pages went on.
A review of the book by Science of Mind sets it up well:
"For anyone that has ever believed that attaining success requires a greedy, self-centered approach, The Go-Giver: A Little Story About a Powerful Business Idea, could be just what the metaphysical doctor ordered. The beautiful message contained inside this book can help us develop a more pragmatic, big-hearted and ultimately successful approach — both to business and to life."
In my podcast interview with the co-author, Bob Burg, we discuss five key principles covered in the book:
- The Law of Value
Your true worth is determined by how much more you give in value than you take in payment
- The Law of Compensation
Your income is determined by how many people you serve and how well you serve them
- The Law of Influence
Your influence is determined by how abundantly you place other people’s interests first
- The Law of Authenticity
The most valuable gift you have to offer is yourself
- The Law of Receptivity
The key to effective giving is to stay open to receiving
The book is a nice, easy summer read with a great message. You may intuitively know these things, but the real question is are you doing them?
Enjoy the 40-minute conversation here.