For Saturday Night Live fans out there, you remember "Coffee Talk with Linda Richman,"played by Mike Meyers? As I wrote last week, tomorrow is your opportunity to hear some "Meatball Talk" with me, Andy Wibbels, Tim Sanders and Seth Godin. We’re discussing Seth’s new book, Meatball Sundae, which has great perspectives on how you can […]
I have been enjoying my copy of Seth Godin’s latest book, Meatball Sundae. It discusses fourteen marketing trends that we all face this year, in thought and action-provoking signature Seth style. The Meatball Sundae metaphor refers to boring company brands (meatballs) throwing whiz-bang new marketing strategies (ice cream sundae toppings) on top of their business, […]
I have been enjoying my copy of Seth Godin’s latest book, Meatball Sundae. It discusses fourteen marketing trends that we all face this year, in thought and action-provoking signature Seth style. The Meatball Sundae metaphor refers to boring company brands (meatballs) throwing whiz-bang new marketing strategies (ice cream sundae toppings) on top of their business, […]