Archive for the ‘Building your personal and business brand’ Category

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I had a very interesting coaching conversation the other day with a bright young woman. We were talking about her desire to expand her business and play bigger in the world. (And don’t worry, I asked her permission to tell this story. And no, that is not her picture, it is a stock photo 🙂 […]

I am the first person to tell you that blogging and podcasting can completely change your business.  It has done gigantic wonders for mine:  brought clients, partners, a book deal, friends, press coverage and intense joy since I love to write so much. This is not to say that it is not hard sometimes to […]

I had the great pleasure of attending a lecture and book signing this evening by Mignon Fogarty, better known as Grammar Girl.  For those of you unfamiliar with her work, two years ago she began her weekly 5-minute grammar podcast as a hobby and quickly saw it explode on iTunes.  Today, she has an average […]

I mentioned a couple of weeks ago that Minneapolis musician Owen Sartori filled a need I didn’t even know I had, a theme song for Escape from Cubicle Nation:  The Cube. Another thought came to mind while writing the chapter of my book called "Define the spirit of your brand":  what song captures the essence […]

Over the years, I have developed deep respect for authors  like Jim Collins, Martha Beck, Guy Kawasaki, Seth Godin, Kathy Sierra, Steven Pressfield and Isabelle Allende.  I adore the wit and creativity of people like Ze Frank and Hugh McLeod. I appreciate the down-to-earth business wisdom of John Jantsch, Rich and Jeff Sloan and Andrea […]

Over the years, I have developed deep respect for authors  like Jim Collins, Martha Beck, Guy Kawasaki, Seth Godin, Kathy Sierra, Steven Pressfield and Isabelle Allende.  I adore the wit and creativity of people like Ze Frank and Hugh McLeod. I appreciate the down-to-earth business wisdom of John Jantsch, Rich and Jeff Sloan and Andrea […]

How is this as inspiration for making the best of a less-than-ideal situation? Jared Nielson sent me this picture this morning and I couldn’t help but share it.  He says: In an era of socialized information technology, there is the opportunity to re-capitalize the space and demonstrate that originality trumps equality, that shoving capitalists into […]

The first time I saw the term "professional crush" was on my friend Andy Wibbel’s blog, and it refers to an episode of Seinfeld where George Castanza has a "non-sexual crush" on one of Elaine’s boyfriends.  Unlike Matt Dillon, Benecio del Toro or Matthew McConaughey (I know, such the prototypical hunky blond, but ladies, can […]

I was watching the news this evening and squealed in delight at this example of a targeted niche.  A local personal trainer developed specific exercises to pinpoint that tricky area of the body known as "back fat."  As soon as I heard that, while I was stuffing a cupcake in my mouth, I reached back […]

I am fascinated by the English language.  Even though I make a lot of typos and grammatical errors which my readers are kind enough to quickly point out, I take special note of common errors like "effect vs. affect" (one is a noun, the other a verb).  So imagine my delight when I stumbled upon […]