I am really obsessed with the topic of test often and fail fast. I wrote a whole chapter about it in my book, and still feel like I barely scratched the surface.
By “test often and fail fast,” I mean the ability to create a very small prototype or sample of your product or service and get it in front of your target market for feedback.
So many new entrepreneurs get paralyzed with perfectionism. And you know what I feel about that!
I am writing an article on this topic, and would love your insight into two questions (choose either or both, depending on which apply to your situation):
- What stops you from testing early? (for those of you feeling paralyzed)
- What helps you to test early? (for those of you who have made progress with early testing)
This video gives a little more background.
Thanks in advance for what sure are to be wise words. 🙂