Personal branding insight from young expert Dan Schawbel

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41ydd4uzthl_bo2204203200_pisitb-sticker-arrow-clicktopright35-76_aa240_sh20_ou01_I will never forget reading Tom Peter’s article The Brand Called You
in Fast Company Magazine in August 1997.  Growth in Silicon Valley was
sizzling hot, and the fresh perspective on personal marketing was
totally new and exciting.

25-year old Dan Schawbel felt the same thing when he read the article,
although it was many years later, when he stumbled upon it on the
internet.  According to Dan, it summed up what he had been doing in his
own education and career since Junior High.  So he made the decision to
become the personal branding expert for the new generation.

Today, Dan releases his first book on the topic, called Me 2.0:  Build a Powerful Brand to Achieve Career Success.

I interviewed him in a 23-minute podcast where we discuss:

  1. How to build your own personal brand
  2. Can you still build a strong personal brand if you are no longer a young whipper-snapper?
  3. How to maintain focus in a busy life
  4. How to start small and grow your visibility in national and global markets

We can all learn from Dan’s focus, drive and determination.  He is, like my other young mentors Ramit Sethi, Ben Casnocha and Shama Hyder, showing that experience is not the only thing that builds a great brand.

Listen to the interview here and grab the book!

Congratulations Dan on setting a great example for us all by living a full-contact life.

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5 Responses to “Personal branding insight from young expert Dan Schawbel”

  1. […] young personal branding expert who I talked about a couple of weeks ago when he launched his book Me 2.0 did an interview with me on his blog which is here.  He also invited me to contribute to his […]

  2. […] young personal branding expert who I talked about a couple of weeks ago when he launched his book Me 2.0 did an interview with me on his blog which is here.  He also invited me to contribute to his […]

  3. seth g says:

    Pam — this is a great book indeed… but check the spelling on the author’s last name… 🙂

    Ack! So sorry!

    I hit send too soon. 🙂

    Fixed.

    -Pam

  4. fas says:

    The book does seem quite interesting. Sure a worthy read for all of us bloggers who are trying to make our own brand.

  5. yinka olaito says:

    ME 2.0 is a great book with insights that promote personal effectiveness,personsal discovery,how to generate maximum values from what makes You “You”.
    It is a must for everyone that desires relevance irrespective of age, colour, background.

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